• 4
• Thought Leadership ,
• Tags: Africa, challenge.gov, Crowdsourcing, innovation, Iraq, mobile, Rendon, Rendon Group, Social network, State Department, trg, U.S. Government, Ushahidi, World Bank
• 16 Nov

Past corporate use of challenges conjures memories in my Generation X mind of those Pepsi challenge commercials – that 1970s ad campaign where taste testers chose Pepsi over Coke.

Today, businesses, brands, artists, and governments use challenges as an increasingly popular way to crowdsource innovation.…